When others say they can’t, we show we can.
We’re Sidekick. A harmonious collective of specialists without the politics, pointless processes or corporate red tape. We’re in the business of making things happen. So, we focus on collaborating with, not working for. Sweating the small stuff and going the extra mile to get it done, and done right. We love what we do and we work on projects that get us up in the morning and make us proud of what we do.
To change the way people see, try and buy. Blurring the lines between experiential, digital, comms & content to help brands make better human connections.
We create unforgettable experiences and head-turning content that delivers your message straight to the people that need to hear it. Helping brands balance their digital footprint with human-first communications that disrupt the buying journey.
People aren’t just data in a report or numbers in a spreadsheet. They’re living, breathing, wanting, needing human beings. So, we use our tailor-made tech stack, elevated by Allison AI, to inform what we create, how we do it and where we go. Trust us, it works better (and feels more human, too).
After all, there’s no such thing as customers anymore. Only people.
BRAND
EXPERIENCE
BRANDED
CONTENT
DIGITAL AND
GAMIFICATION
CREATIVE AND
DESIGN
We’re a hyper-connected and constantly evolving team of makers, do-ers, creatives and thinkers who think fast and act faster. A collective of diverse individuals with no politics, pointless processes or corporate red tape. Not just for our clients, but for our people too.
Scroll across to see our people…
CUT TIME NOT CORNERS
Our industry moves fast. We don’t have time to overthink or question things. Instead, we prioritise doing and doing well. Say yes. Strap yourself in. And get it done
OWN YOUR SH*T
We’re all in this together. If one of us f*cks up, we all do. So it’s important that everyone takes responsibility and accountability for their work.
SWEAT THE SMALL STUFF
The tiniest details can make or break the bigger picture. That’s why we aim high, aspiring to make every detail perfect. To be the best we can be and actually care.
STICK TOGETHER
A high-pressure environment can take its toll and we get through it by sticking together. Supporting each other, celebrating each other, and enjoying ourselves along the way.
We’re trusted by some of the world’s best loved brands. And, we’re constantly striving to come up with the most innovative and insightful ways to make a real difference to their bottom line. Busting a gut to make them happen in the most brilliant way.